International Business Assignment Essay Example | Topics and Well Written Essays - 1250 words

International Business Assignment - Essay Example social club also became an online store in February 2005 with rebelsport.com.au. Now it has become all the more convenient to purchase performance runners, lifestyle footwear and apparel, gym equipment, yoga clothes, junior wear, certify jerseys, specialized team and individual sport equipment, camping and outdoor gear and such items just at the click of a mouse.The latest financial figures of telephoner (sales revenue for the nine months ended 1 April 2006) indicate an increase in sales revenue by 14.5% to $272.9 million compared to nine months ended 2 April 2005. beau monde hopes to cash-in on the Soccer mania and is looking forward to the period of April - June 2006 when the Soccer World Cup begins in Germany.Rebel Sport is associated with some major clear bodies desire National Rugby League (NRL), Cricket Australia, and Soccer NS virtually Australia. Company has also developed two sponsorship programs MVP and Rebel Sport Roo kies to answer both sporting clubs/schools and individuals. In order to fulfill its commitment towards the society, company supports some charities as well. Starlight Foundation, The Day of Difference Foundation, Jeans for Genes (an initiative of The Childrens Medical Research set up of Australia-CMRI) are some of the charity organizations being benefited by this Philanthropy.New avenueNew avenues for chore are explored when environment demands increase in pace of activity. Strategists feel more live up to and comfortable with the prospects of growth from expansion and once the company feels secure and experienced enough on the home-ground it can very well start thinking nigh crossing the borders and entering the fiercely competitive world(prenominal) arena. It can very well be said that online retail counter can cater to anybody around the globe but for the brand to be recognized and developing brand loyalty physical presence in diverse markets is a must. Rebel Sports has an experience of more than 20 years in this field so it can very well plan a strategy for opening stores in other countries as well. Today, rules of business success have changed. Innovation and the art of mastering the technological edge have emerged as the new competitive advantages. Information technology and improvements in world(prenominal) telecommunications are giving international firms more flexibility to shape their global strategies. Rebel sports made good use of the information age by offset online training of its staff and thus channeling the inherent creative talents of all individuals in the right direction, a recipe for success. Now the moot question is which strategy to prefer for, while entering the International arena. In general the strategies could be categorized as1. A multi domestic strategy 2. A global or international strategy 3. A transnational strategyA multi domestic strategy enables individual subsidiaries of a multinational firm to compete independentl y in different domestic markets. The multinational headquarters coordinates financial controls and major marketing policies, and may centralize some R&D and component production. Otherwise subsidiary behaves like a strategic business unit that is expected to contribute earnings and growth